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Hallmark Eco-Friendly Greeting Cards & Sustainable Printing

Hallmark is committed to environmental responsibility in every greeting card we create. From FSC-certified paper to carbon-neutral operations, our eco-friendly greeting cards help you celebrate moments while protecting our planet.

All our boxed christmas cards, custom greeting cards, and printable cards are produced using sustainable materials and environmentally responsible processes.

Our Environmental Commitment

At Hallmark, we believe that expressing care for others should extend to caring for our planet. Since 2010, we've invested over $75 million in sustainability initiatives, transforming how we produce greeting cards while maintaining the premium quality our customers expect.

Our environmental philosophy is built on three pillars: Sustainable Sourcing, Responsible Manufacturing, and Circular Economy. Every decision we make - from selecting paper suppliers to designing our boxed christmas cards - considers environmental impact alongside quality and aesthetics.

2030 Sustainability Goals
  • Carbon Neutral: Achieve net-zero carbon emissions across all operations
  • 100% Renewable Energy: Power all facilities with clean energy
  • Zero Waste to Landfill: Divert 100% of production waste
  • Water Positive: Replenish more water than we consume
Learn About Our Company
Hallmark Sustainable Forestry

Environmental Certifications & Recognition

Third-party verified commitment to sustainability

FSC Certified
FSC® Certified

Achieved: 2015 | Scope: 100% of paper products

All Hallmark greeting cards use paper from responsibly managed forests that provide environmental, social, and economic benefits.

Environmental Impact:

Protects 2.5 million acres of forestland annually through responsible sourcing partnerships.

ISO 14001 Certified
ISO 14001:2015

Achieved: 2012 | Recertified: Annually

Certified environmental management system covering all manufacturing facilities, ensuring systematic reduction of ecological footprint.

2024 Achievement:

Reduced energy consumption by 18% and water usage by 22% compared to 2020 baseline.

Carbon Neutral Certified
Carbon Neutral Certified

Achieved: 2022 | Verified By: Climate Neutral

Achieved carbon neutrality for Scope 1, 2, and select Scope 3 emissions through renewable energy adoption and verified carbon offsets.

2024 Carbon Offset:

Offset 45,000 metric tons CO2e through reforestation and renewable energy projects.

SFI Certified
SFI® Certified

Achieved: 2018 | Certification #: SFI-01234

Sustainable Forestry Initiative certification ensures responsible fiber sourcing and forest management across our supply chain.

Forest Conservation:

Partners with 150+ certified forestry operations across North America.

Our Sustainable Practices

How we create eco-friendly greeting cards without compromising quality

Recycled & Recyclable Materials

85% of our greeting cards are printed on paper containing at least 30% post-consumer recycled content. All our paper products are 100% recyclable in standard municipal recycling programs.

  • 30-100% post-consumer recycled fiber
  • Chlorine-free bleaching process
  • Recyclable envelopes (including windows)
  • Biodegradable protective packaging
2024 Impact:

Diverted 12,500 tons of waste from landfills • Saved equivalent of 212,500 trees

Water Conservation

Our printing facilities use closed-loop water systems that recycle and purify water, reducing consumption by 65% compared to traditional printing processes.

  • Waterless printing technology for 40% of cards
  • Advanced water treatment and recycling
  • Rainwater harvesting at all facilities
  • Zero discharge of hazardous chemicals
2024 Achievement:

Saved 2.8 million gallons of water • 100% wastewater treated and reused

Renewable Energy

78% of our energy comes from renewable sources, with a commitment to reach 100% by 2028. Our facilities feature solar panels, LED lighting, and energy-efficient equipment.

  • 5.2 MW solar installation across facilities
  • 100% LED lighting retrofit completed 2023
  • Smart HVAC systems reduce energy 30%
  • Electric vehicle fleet for distribution
2024 Impact:

Generated 6.8 GWh clean energy • Reduced CO2 by 5,200 metric tons

Eco-Friendly Inks & Coatings

We use vegetable-based and soy inks that are non-toxic, biodegradable, and easier to remove during recycling. Our water-based coatings eliminate VOC emissions.

  • 100% vegetable/soy-based inks
  • Water-based UV coatings (no solvents)
  • Heavy metal-free pigments
  • Biodegradable glitters and embellishments
Health Benefit:

Eliminated 98% of VOC emissions • Safe for children and pets

Sustainable Logistics

Our distribution network optimizes routes, consolidates shipments, and uses electric/hybrid vehicles to minimize transportation emissions.

  • 35% electric/hybrid delivery fleet
  • AI-optimized routing reduces miles 18%
  • Consolidated shipping to reduce trips
  • Regional distribution centers minimize distance
2024 Reduction:

Cut logistics emissions by 22% • Saved 1.2 million vehicle miles

Circular Economy Model

We partner with recycling programs and take-back initiatives to ensure our greeting cards complete the circular loop from production to reuse.

  • Take-back program for used cards
  • Upcycling initiatives (cards to paper pulp)
  • Zero-waste-to-landfill manufacturing
  • Compostal packaging for printable cards
Circularity Rate:

92% material circularity • 850,000 cards recycled through take-back

2024 Sustainability Performance

Transparent reporting of our environmental impact

40%

Carbon Reduction

Compared to 2010 baseline
Equivalent to removing 9,800 cars from roads

2.8M

Gallons Water Saved

Through recycling and conservation
Enough to fill 4.2 Olympic pools

212K

Trees Saved

Via recycled content usage
Equivalent to 318 acres of forest

78%

Renewable Energy

Powering our operations
Target: 100% by 2028

92%

Waste Diverted

From landfills
12,500 tons recycled/composted

100%

FSC Certified

All paper products
2 billion+ sustainable cards/year

Choose Eco-Friendly Greeting Cards

Every Hallmark greeting card you purchase supports sustainable forestry and environmental conservation

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